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Saturday, August 11, 2007
TVBuddy
TVBuddy is TVB's -D cartoon character which came from the year 2107; its purpose is to help promote TVB. TVBuddy made its first appearance in CNY's promotional clip; however, it was not released until March 9, 2007. TVBuddy is designed very simply; its head is TVB's logo with two antennas coming out from the top. The designer explained that it only took fifteen minutes to come up with TVBuddy. Since TVB is a well-known and familiar brand in HK, the designer wanted to bring a kind feeling to the audience and used TVB's logo as a big factor.
TVBuddy's Design: The white body equals easily approachable. The chubbiness of the character gives a cute and adorable feeling. TVBuddy's changeable personality equals always changing.
TVBuddy's Mission: To bring happiness to everybody, help TVB introduce new shows and new series, explain HD television's developing process, and will hold an important role in promoting Beijing's 2008 Olympics.
TVBuddy's Personality: Just like TVB, always moving forward. Very impulsive, has rich creativity, and is extremely optimistic.
TVBuddy Theme Song - TVbeople's Stanley Cheung 張景淳
TVBuddy Theme Song Olympics Remix
*Credits to tvb and youtube
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